Calculate Return on Ad Spend (ROAS), profit, and breakeven point from your ad data. | No registration Β· Data never leaves your browser
Zero Dependencies Β· Works Offlineπ Ad Data
π ROAS Results
π How to Use
Enter your ad spend and ad revenue to calculate ROAS (Return on Ad Spend). Optionally enter your gross margin to calculate Breakeven ROAS.
Formula: ROAS = Ad Revenue Γ· Ad Spend. Breakeven ROAS = 1 Γ· Gross Margin.
FAQ
What is the difference between ROAS and ROI?
ROAS = Ad Revenue Γ· Ad Spend, measuring ad efficiency. ROI = (Revenue - Costs) Γ· Costs Γ 100%, measuring overall return. ROAS > 1 means ads are generating more revenue than they cost.
What is a good ROAS?
Varies by industry: E-commerce typically 3-5x; Brand advertising 1-2x; High-margin products 2-3x. The key threshold is your break-even ROAS (1 Γ· Gross Margin %).
How can I improve ROAS?
Optimize ad targeting, improve landing page conversion rates, A/B test ad creatives, adjust bidding strategies, and optimize product pricing. Continuous tracking and iteration are key.
Is my data uploaded to a server?
No. All calculations are performed locally in your browser. Your data is never uploaded.