💼 Agency Pricing Calculator
Calculate reasonable pricing for agency services, considering labor costs, overhead, and profit margin. Price your services scientifically. Pure frontend.
📊 Results
How to Use
1. Enter your team size and average annual salary
2. Fill in monthly overhead costs (rent, software, admin)
3. Set your target profit margin and billable hours per person per month
4. Adjust the non-billable time percentage (meetings, training, admin)
5. Click "Calculate" to see recommended rates and expected revenue
Use Cases
Scenario 1: New Agency Pricing
Startup agencies can use this tool to determine reasonable service pricing that covers costs and achieves profit targets.
Scenario 2: Rate Adjustment
Existing agencies can periodically adjust pricing strategies based on market changes and cost fluctuations.
Scenario 3: Profitability Analysis
Analyze rate levels under different profit margin targets to find the optimal balance between competitiveness and profitability.
Additional Information
Agency pricing typically follows three models: hourly billing, fixed project pricing, and value-based pricing. This tool uses cost-plus methodology for suggested hourly rates. Industry benchmarks: target profit margins typically range 15-30%, with non-billable time around 20-35%. Regular pricing review is key to sustained agency profitability.